About Carl Friedrik
Carl Friedrik is building an online-first luxury brand for the 21st century professional. Dominated by large, traditional companies, the luxury industry is ripe for a change.
We’re a small and fast-growing company, offering a new luxury experience, focussed on high-end accessories at affordable prices with great service. We leverage technology and data to build a business that can move faster than traditional retail companies.
About the roleThis is a unique opportunity for a PR internship, you will quickly be given significant responsibility of our PR activities. Your work will have a direct impact on Carl Friedrik's success.
We are looking for a hands-on person to work alongside the founders in developing and managing Carl Friedrik's in-house PR function. You will be instrumental to our PR by shaping key messaging, building relationships with journalists and driving coverage for the brand.
What you will do
About the role
- Manage day-to-day PR activities (press outreach, build relationships with journalists).
- Along with the founders, review and refine the brands communication plan.
- Explore new PR ideas and channels.
- Write press, blog and social media stories.
- Shape and refine the Carl Friedrik messaging and tone.
We’re looking for a talented and highly motivated candidate to join our small, high-powered team. In particular, we are looking for:
Strong communicator (written and verbal): You will communicate frequently with key press and write various types of content.
Passionate: You’re passionate about your role, spreading the word, and telling our story.
Proactive: You act without being told what to do and have the ability to self-handedly push new projects.
Creative: You express creativity in your approach to problem solving. You always ask if there’s a better way to do something.
Performance driven: You're motivated by your results and proactively search for new PR opportunities.
- Paid internship.
- Duration: 4 months.
- Central London location (Hoxton).